Contenedores Hugo

Organizer: Agenda Ambiental

Partner: Contenedores Hugo

🎯 Objective To strengthen Contenedores Hugo's communication and sustainability strategy through communication actions, environmental education, and institutional outreach that highlight their commitment to the circular economy and responsible waste management.

🚀 Main Activities

• Development of digital communication campaigns to showcase sustainable waste management and recycling services.

• Design of informative content on waste streams (WEEE, tires, organic, paper, etc.) and their destinations.

• Advisory services on institutional narrative with a focus on positive impact.

• Development of success stories and materials for corporate clients.

• Support in presenting proposals to new strategic partners.

• Production of content for key environmental dates (World Recycling Day, Waste Pickers Day, etc.).

👥 Target Audience

• Contenedores Hugo's internal team (+200 employees).

• Corporate clients (more than 4,000 companies).

• Digital and institutional community interested in waste management services.

📊 Results Achieved

• 🧾 Redesign of institutional materials to communicate triple impact.

• 📣 Thematic campaigns implemented on social media and internal channels.

• ✅ Brand positioning focused on environmental responsibility.

• 🔁 Production of audiovisual, graphic, and infographic pieces per waste stream.

• 🤝 Participation in events, competitions, and collaborative campaigns.

  
  

💬 Featured Quote "Working with Agenda Ambiental allowed us to organize our communication and enhance the impact of our actions. Their support was key to clearly and strategically conveying our commitment to sustainability." — Diego Avatte, Contenedores Hugo.