Sustainability Communication Strategy for IRSA

Organizer: Agenda Ambiental

Partner: IRSA (Inversiones y Representaciones S.A.)

🎯 Objective To strengthen IRSA's institutional communication on sustainability, contributing to the visibility of its environmental, social, and governance initiatives, and aligning its corporate narrative with the principles of sustainable development and triple impact.

🚀 Main Activities

• Support in the company's sustainability communication strategy.

• Writing and editing of institutional content related to environmental and social impact.

• Systematization and structuring of key messages to communicate sustainability initiatives.

• Development of materials and narratives for internal and external communication.

• Strategic advisory to position sustainability actions within the corporate identity.

👥 Target Audience

• IRSA's internal teams.

• Stakeholder community: investors, employees, social organizations, and the general public.

• Digital audiences interested in corporate sustainability.

📊 Results Achieved

• 📣 Strengthening of the corporate sustainability narrative.

• 🧭 Greater strategic clarity in the communication of social and environmental impact.

• 📝 Development of institutional content aligned with sustainability standards.

• 🤝 Consolidation of the relationship between the private sector and impact organizations.